Have you got your mitts on PORTER yet? The high fashion e-tailer Net-a-Porter launched their 284 glossy paged magazine (featuring the glorious Gisele on it’s first cover) this month in 220 cities and 60 countries. Editor Lucy Yeomans has said the magazine, focused on everything from fashion to beauty, travel to tech, is aimed at “sophisticated women of the world” and the editorial pages feature “all brands, whether they’re stocked on Net-A-Porter or not”. A Net-a-Porter app can be downloaded which has amazing image recognition capabilities, allowing readers to point their mobiles at the pages and buy the products they desire incredibly easily. With six issues expected a year, and with each issue costing £5.00, this could potentially be the cheapest kind of luxury in town.
